Luxury perfume house “David Yurman” has announced the newest “volume” in its 2020 Collection. The new fragrance, in keeping with defiance of categorization, gendered marketing and fragrance trends, offers a mix of spices a top traditional oriental and leather notes.
The official description from Yurman house indicates Armory will be “a green woody and leather fragrance evoking the juxtaposition of harmony with the intensity of recklessness
The David Yurman new Collection flacons repeat the same form and red color, but they differ by featuring a golden metal plaque with the names.
David Yurman is a timeless model of inspiration, innovation and consummate craftsmanship. America’s foremost luxury jewelry and timepiece brand, the company was founded in New York City by David, a sculptor, and his wife Sybil, a painter, and built on a passion for art and design. When they began collaborating, their intention was not to start a business but to make beautifully designed objects to wear.
In 2003, their son, Evan Yurman joined the company. Drawing inspiration from natural textures, antiquities and cutting-edge materials, he has played an integral role in the design direction of the Men’s, Wedding and High Jewelry Collections. Today, Evan collaborates with David and Sybil on every aspect of the business.
Today the company has 18 boutiques in the USA and four boutiques across three international cities. Their first international store and Asia headquarters were opened in Hong Kong.
The company continued designing various jewelry and watch collections for men and women, as well as his own signature fragrance and eyewear collection. Yurman entered the world of perfumery in the summer of 2008, when our first fragrance was launched , As we intention was not to start a business but to make beautifully designed fragrance to wear that offers similar complexity to the jewelry collections.
The earliest edition was created in 2008 and the newest is from 2019.The nose who worked on the fragrances is Harry Fremont.